Title: Director of Business Solutions, Marketing and Sales
Company: Media Matters Inc.
Location: Toronto, ON Canada
Toronto, Canada, December 7, 2015, Ellen Smith, Director of Business Solutions, Marketing and Sales at Media Matters Inc., has been recognized by Elite Women Worldwide, for dedication, achievement and leadership in marketing and strategizing company growth.
Distinguished for more than 20 years in the marketing and media industry, Ms. Smith has parlayed her experience to her current role. She got her start in the industry by working as a media buyer until the president of that company asked her to start an integrated marketing department. Once the department was set up, Ms. Smith recognized her interest and continued pursuing marketing positions until joining Media Matters Inc. just a year ago. Throughout her 20-year long career, 15 of those years in marketing have been at media agency level.
With a Bachelor of Arts in business from the University of British Columbia and continuing her training as a designated coach with Jeffrey Sui and Associates, Ms. Smith learned the necessary components of growing companies and overseeing operations. These, and other skills, have become tools in building her career. Ms. Smith has previously been the vice president group director at The Media Company and was also a marketing director at Gallop & Gallop. She worked in integrated marketing at Starcom/Medavest and MediaCom Canada. Afterwards, Ms. Smith became a director of business development at SPEED Experiential Marketing and a director of marketing and strategic communications at Joy of Dance. Before signing on her current position, Ms. Smith was a communications and brand strategist at EnCourse.
Ms. Smith bases her success on her discipline, focus, and supportive family. In five years time, Ms. Smith hopes to be in a leadership position and create opportunities for others. In addition to the successes in her marketing career, she is the chair of Fashion Cares, supports and benefits Fife House as an ACT and chair of spotlight, and the Women’s Industry Network. In addition, Ms. Smith is a certified coach and supports the Adler School of Psychology through the International Coaching Federation.
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